Built for fire protection contractors

Quote Your Way.
See Everything.

Your estimators keep using the Excel workbooks they've spent a decade refining. TOPQuote captures every Summary sheet and gives leadership the dashboards fire protection has been missing.

Twelve fire protection platforms built. No retraining. No workflow changes. Backfills your historical quotes.
FireProtection_Quote_Q3.xlsx — Excel Home Insert Formulas TOPQuote A — SUMMARY SHEET Customer Mercy Hospital Office Charlotte Subsystem Wet Sprinkler Segment New Construction Vertical Market Healthcare Labor $148,200 Materials $194,640 Other Direct $22,800 Total $412,640 Margin 22.4% Pricing Labor Summary TOPQuote Pipeline · Conversion · Margin PIPELINE $8.4M ▲ 12.4% WIN RATE 38.2% ▲ 3.1 pts AVG MARGIN 23.6% ▼ 0.4 pts Pipeline by Subsystem Last 12 weeks Wet Dry Pre-Act Foam Deluge Clean Alarm Spec. Insp. Conversion Rate — Charlotte branch EXCEL ADD-IN
The Problem

Estimating reality every fire protection company knows.

Quotes live on individual laptops. Win/loss data is anecdotal. Conversion rates by office, subsystem, or vertical are guesses. And every off-the-shelf tool asks your estimators to throw out the workbook they've spent a decade refining.

01

Estimators on islands

Every estimator's workbook is a little different. Knowledge sits on a single laptop and walks out the door at retirement.

02

Leadership flying blind

No centralized view of what's quoted, what's pending, or what's been won. Forecasts are guesswork by office and segment.

03

Failed quoting platforms

Past attempts to replace Excel killed productivity, generated resistance, and stalled adoption for 12 to 24 months.

04

Conversion is a guess

You can't drill into win-rate by subsystem, vertical market, or estimator. So you can't tell what's actually working.

Pillar 01 · Quote Your Way

Your estimators don't change a single thing about how they quote.

They open the same Excel workbook they've always used. They quote the way they've always quoted. When they finish, an Excel add-in silently captures the Summary sheet and posts it to TOPQuote. Leadership sees the quote in centralized dashboards within seconds.

  • Installs once per workstation, then auto-updates forever after.
  • Works with the workbooks your team already has — no markers, no rewrite, no migration.
  • Backfills years of historical quotes through the same pipeline.
  • Submissions that don't match a known workbook variant land in a review queue, not the trash.
See the data flow
FireProtection_Quote_Mercy_Hospital_Q3.xlsx Home Insert Page Layout Formulas Data Review View TOPQuote TOPQuote Quote ready to submit CUSTOMER Mercy Hospital Charlotte · Healthcare TOTAL $412,640 FINGERPRINT MATCH SFPv4-charlotte · v3.2 SUBMIT TO TOPQuote Last sync: 2 minutes ago Add-in v 4.2.1 · Auto-update SUMMARY A Field Value 1CustomerMercy Hospital2OfficeCharlotte3EstimatorM. Womack4SubsystemWet Sprinkler5SegmentNew Construction6VerticalHealthcare7Labor$148,2008Materials$194,6409Other Direct$22,80010Total$412,64011Margin22.4%12StatusSubmitted
Pillar 02 · Business Visibility

Drill into every quote, every dimension, every office.

Once Summary data is normalized across every estimator and every workbook variant, leadership finally has the dashboards fire protection has been missing.

Office & Branch

Compare branches head-to-head on volume, win rate, and margin.

Estimator

Volume, win rate, average margin, and cycle time per estimator.

Customer

Concentration, repeat business, and win rate by customer relationship.

Subsystem

Wet, dry, pre-action, deluge, foam, clean agent, alarm, special hazards.

Business Segment

New construction, service, retrofit, inspection-driven, design-build.

Vertical Market

Healthcare, data center, warehouse, multifamily, industrial, hospitality.

Time Period

Quarter, year, rolling windows, with year-over-year comparisons.

Status & Outcome

Open, pending, booked, lost — with reason codes when you need them.

Pipeline by Office Live
$12M $8M $4M $0 CharlotteAtlantaDallasPhoenixDenverSeattleBoston Booked Pending
Conversion by Subsystem YTD
Wet Sprinkler58%Dry Sprinkler41%Pre-Action36%Foam28%Clean Agent44%Fire Alarm47%Special Hazards22%Inspections71%
Estimator Performance Q3
Estimator Quotes Win Rate Avg Margin M. Womack4246%24.4%D. Gray3839%22.1%R. Bennett3551%26.2%J. Edwards2834%19.8%A. Nguyen3142%23.5%
Margin Trend — All Branches 12 mo
28% 22% 16% 10% Aug Oct Dec Feb Apr Jun
AI Analysis

Ask anything. Get charts, graphs, and worksheets.

TOPQuote turns your full quote history into a conversation. Plain-English questions in, charts and worksheets out — answered in seconds, grounded in metrics that have already been computed and verified.

Plain-English interrogation of your entire quote history.

Anyone on your team can ask the questions an analyst used to spend a week building. Conversion rates by vertical. Win/loss patterns by estimator. Margin trends across branches. Worst-performing customers by close rate.

TOPQuote doesn't just answer in prose. It generates the right chart, the right worksheet, and the right drill-down — every time.

Auto-generated charts Pivot-style worksheets Export to Excel or PDF Saved & shared queries
TOPQuote Insights
Show me Q3 sprinkler quotes in Charlotte under $50K that we lost — group by customer.
TQ Analysis · 1.2s
Found 18 lost quotes totaling $612K across 9 customers. Two customers drove 47% of the loss volume.
$200K $100K $50K $0 Mercy Genesys Atrium Novant Carolinas Cone Wake Duke Other
Open worksheet Export Save query
What's the common thread on the two biggest losses?
TQ Analysis · 0.9s
Both losses (Mercy Hospital, Genesys Health) were Q3 wet sprinkler quotes for healthcare new construction in Charlotte, bid against the same competitor, with margins above your branch average of 21.8% (Mercy 24.1%, Genesys 25.6%).
Open quotes matching this profile: 3 ($840K total)
Open worksheet Export Save query
Architecture

A two-stage architecture, by design.

Most AI-on-data products fail the same way: a single agent loop trying to derive every metric at request time from raw records. It's slow, expensive, and the answers drift. We solved this by splitting analysis into two stages.

Stage 01 · Offline

Enrich & aggregate, ahead of time

Tenant quote data is enriched and aggregated offline into curated analytics artifacts. The heavy lifting happens once, on a schedule — not on every question.

  • Close rates by office, estimator, subsystem, segment, vertical
  • Turnaround times and quote cycle metrics
  • Win/loss trends with reason-code rollups
  • Workload and capacity by team
  • Outlier detection across margin, scope, and pricing
Stage 02 · Live

AI operates over curated metrics

At question time, the model still uses tools — but those tools expose reliable precomputed metrics instead of forcing the model to derive everything from raw quote records. The result is grounded, fast, and reproducible.

  • Tools return audited metrics, not free-form queries against raw rows
  • Charts and worksheets are generated from the same artifacts the dashboards use
  • Every answer can be traced back to the metric and its definition
  • Same metric in chat, in dashboards, in scheduled reports
HIGHER ACCURACY

Answers come from audited metrics, not on-the-fly aggregations the model has to invent.

LOWER LATENCY

Sub-second responses on questions that would otherwise require dozens of slow lookups against raw quote records.

$
LOWER TOKEN COST

Curated artifacts mean smaller context windows and fewer reasoning loops per question.

AUDITABLE

Every chart, every number, every claim is traceable back to a defined, versioned metric.

What you can ask

Ready-to-go intelligence on top of your own data.

Plain-English Q&A

"Show me Q3 sprinkler quotes in Charlotte under $50K that we lost." Charts and worksheets, in seconds.

Anomaly Detection

Flags margin drift, scope outliers, and pricing anomalies before they ship out the door.

Conversion Prediction

Probability-of-win scoring on every open quote, calibrated against your own historical data.

Quotes Like This One

Surface comparable historical quotes to validate pricing on a new opportunity in seconds.

Margin Drift

Detects gradual erosion across customers, segments, or estimators before it shows up on the P&L.

Concentration Alerts

Early warnings when revenue is over-concentrated in a single customer, vertical, or branch.

How It Works

Five steps from Summary sheet to leadership dashboard.

No new quoting workflow. No data entry. No "we're switching systems" memo. The estimator's workflow is unchanged — only the data destination is added.

Five-step TOPQuote pipeline: Estimator at Excel, TOPQuote Add-In, TOPQuote API, Normalization, TOPQuote Analytics.
Visibility without Disruption.
1

Estimator Quotes in Excel

Opens the workbook they've always used. No retraining, no migration.

2

Add-in Captures Summary

Detects the Summary sheet, converts to JSON, posts to the dispatcher.

3

Dispatcher Normalizes

Fingerprints the workbook variant and routes to the right normalizer.

4

Analytics & AI

Standard data model powers dashboards, anomaly detection, and forecasting.

5

Leadership Sees It

Quote appears in centralized dashboards within seconds of submission.

For the technical buyer: Versioned fingerprints handle template evolution over time. Raw payloads are preserved for replay if normalization rules change. Submissions that don't match a known fingerprint land in a review queue rather than being silently dropped or misclassified. A separate batch ingester points at a folder of historical workbooks and runs through the same pipeline — so day one delivers years of analytics, not just data captured going forward.

This isn't a first attempt

We are not learning the industry on your dime.

12.
Estimating & analytics platforms
built for fire protection
Across more than a decade of work.

TOPQuote is the first analytics and AI platform purpose-built for fire protection that leaves your estimating workflow completely untouched. The dashboard patterns, KPI definitions, and drill-down dimensions inside it are battle-tested across more than a decade of fire protection estimating work — including platforms built for some of the largest names in the industry.

  • The dashboard patterns and KPI definitions are battle-tested across more than a decade of fire protection estimating analytics work.
  • The drill-down dimensions are the ones fire protection executives actually use — not a generic SaaS analytics shell.
  • We know what the Summary sheet looks like because we've watched estimators build them across dozens of branches.
Our team's fire protection track record
FAQ

Questions we hear on every discovery call.

No. Estimators open the same workbook they've always used and quote the way they've always quoted. The Excel add-in captures the Summary sheet silently when they finish. There is no new quoting workflow to learn.

Yes. We fingerprint each workbook variant in your environment and map its Summary fields into the standard TOPQuote data model. No markers, no rewrite of your workbooks, no migration step.

Backfill ingestion is supported. A separate batch ingester points at a folder of historical workbooks and runs through the same fingerprinting and normalization pipeline as live submissions. Day-one customers get years of historical analytics — not just data captured going forward.

TOPQuote is delivered as a single-tenant deployment per customer. Your data lives in your tenant, isolated from every other customer. Encryption at rest and in transit, with audit logging on every API surface. We are not a multi-tenant SaaS.

Yes. We fingerprint your specific Summary layout, build a normalizer that maps your fields into the standard data model, and version it so we can handle template evolution over time. Submissions that don't match a known fingerprint land in a review queue rather than being silently dropped.

Most customers are submitting live quotes from a pilot office within two weeks of kickoff. Full company-wide rollout — including historical backfill — typically runs six to ten weeks depending on the number of workbook variants in your environment.

Schedule a Discovery Call

A real conversation about your operation.

No demo-ware. No commitment. Thirty minutes with someone who has built this twelve times before, focused on what would actually move the needle in your estimating department.

  • Walk through your current estimating reality
  • Look at a Summary sheet from one of your real workbooks
  • See dashboards mocked with realistic fire protection data
  • Talk through what a single-tenant deployment would look like

Tell us about your operation

We'll reach out within one business day.

By submitting you agree to be contacted by the TOPQuote team.